Ref: TVR65322 The surge in the food and beverage franchise segment has created a fervour in the market. When it comes to starting a business, franchise business options are considered the most lucrative and risk-free options compared to the conventional method of starting the business from scratch. Unlike the earlier times, today, more and more people are looking to start a business. They want to own a brand and associate with some of the most acclaimed names in the food and beverage franchise segment. A number of contributing factors have brought this change. The population dynamics, the growth of disposable income, and most importantly, the change in perception of the people. In recent years, we have seen a growing number of people moving out and spending time in a restaurant.